Multichannel
April 24, 2013
By Tricia Carr
DANA POINT, CA – The president of Estée Lauder Cos.-owned Origins said at the American Express Publishing Luxury Summit 2013 that the wellness brand fine-tuned its marketing efforts in China to up brand awareness and retention.
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","iv":"7a7591779eaf84a4ece3495901669abb","s":"bcbada93dc865954"}
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