Multichannel
June 5, 2013
By Erin Shea
VIENNA, Austria – The CEO of Theory and Helmut Lang at the FT Business of Luxury Summit 2013 said that fashion brands must be alert to new competitors and think outside of their local market.
{"ct":"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","iv":"7186907bd08b1aaa47447fbfdf01ec55","s":"2edb39fe5180d37f"}
Share your thoughts. Click here