Multichannel
January 22, 2014
By Jen King
Italian apparel brand Giorgio Armani is leveraging the digital real-time journal Armani Live to generate interest in its One Night Only event series by creating a connected community through various postings.
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","iv":"5043fb0f41b814301621bee85f245c73","s":"c7d53b3b4b16340d"}
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