Multichannel
January 22, 2014
By Jen King
Italian apparel brand Giorgio Armani is leveraging the digital real-time journal Armani Live to generate interest in its One Night Only event series by creating a connected community through various postings.
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","iv":"fa5cda8314e6a1fb338d709a2d0c4ba8","s":"72e633be85e4cf75"}
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