Research
December 13, 2010
By Peter Finocchiaro
The two most important values that affluent consumers look for when deciding to buy from a luxury brand are quality and ethical behavior, according to a study by Unity Marketing.
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","iv":"e6d4a5f21fe2243495f0592f510c5490","s":"efc93395176b7ea2"}
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