Research
December 13, 2010
By Peter Finocchiaro
The two most important values that affluent consumers look for when deciding to buy from a luxury brand are quality and ethical behavior, according to a study by Unity Marketing.
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","iv":"7d44456b9cee098bbaeeccb9300ce184","s":"cccbff487bfda74e"}
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