LOST PINES, TX - With all of the consumer data available to brands, the opportunities for personalization have grown, but marketers need to be careful that they are not stepping over a line, according to a panel April 22 at iProspect’s Client Summit.
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","iv":"840ac15621d9c0d227679a81a7ab38e3","s":"8bccbfaca0448c12"}