LOST PINES, TX - With all of the consumer data available to brands, the opportunities for personalization have grown, but marketers need to be careful that they are not stepping over a line, according to a panel April 22 at iProspect’s Client Summit.
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","iv":"c99c1a3e60593da08da97062d17d2aa6","s":"a03825aeb3fce44e"}