Research
April 30, 2014
Consumers respond to brand-produced content
By Joe McCarthy
Although digital media is usurping more traditional forms, television, newspapers and out-of-home advertising still hold considerable sway, according to a report by the Shullman Research Center.
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","iv":"1bd633ff4982eb26370a75ff2dbaf1c1","s":"295b5044cce209d2"}
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