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Blog

Top 5 brand moments from last week

December 18, 2017

Brands focused on last-minute holiday marketing. Image credit: Mercedes-Benz

 

By Staff reports

The holiday season is in high gear now with brands making last-ditch attempts to capture as much gift-giving spend as possible.

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  1. Lifestyle beating location as key motivator for wealthy home-buyers
  2. Shopping trending big on Instagram, opening opportunity for luxury brands
  3. Safilo goes for sustainability with use of regenerated nylon for licensed and owned eyewear
  4. Day's wrap: Yoox, Vogue Italia, Mercedes-Benz, Fortnum & Mason and Women in Luxury 2020
  5. Yoox, Vogue Italia scout for designers touting responsible fashion with new project
  6. Bulgari's new campaign is an ode to never having too much
  7. Britain’s Fortnum & Mason, eyeing potential, enters pet market with hampers and dog products
  8. Yoox, Vogue Italia, Mercedes-Benz, Fortnum & Mason and Women in Luxury 2020
  9. Neiman Marcus steps up game with Kate Upton in spring campaign
  10. Day's wrap: Rihanna, Ferrari, Anya Hindmarch and Farfetch
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