Marketing
November 29, 2021
Podcasts have high audience engagement rates. Image credit: Shutterstock
By Sarah Ramirez
Affluents continue to engage with media at high rates, even as the landscape becomes increasingly complex.
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","iv":"363ef09dac62bc00b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