Marketing
November 29, 2021
Podcasts have high audience engagement rates. Image credit: Shutterstock
By Sarah Ramirez
Affluents continue to engage with media at high rates, even as the landscape becomes increasingly complex.
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","iv":"4318c9dae4e8bd4a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