Marketing
November 29, 2021
Podcasts have high audience engagement rates. Image credit: Shutterstock
By Sarah Ramirez
Affluents continue to engage with media at high rates, even as the landscape becomes increasingly complex.
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","iv":"d1a2e98ee08231dce5cc5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