Marketing
November 29, 2021
Podcasts have high audience engagement rates. Image credit: Shutterstock
By Sarah Ramirez
Affluents continue to engage with media at high rates, even as the landscape becomes increasingly complex.
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","iv":"17eeef64f0860b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