Luxury Daily
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July 14, 2020
  1. Louis Vuitton’s Virgil Abloh takes animated, virtual voyage with Message in a Bottle spring-summer 2021 collection
  2. Day's wrap: Ettinger, Versace, Moncler, Gucci and the Asian affluent mindset
  3. Dior promotes summer skincare in pastoral pitch for country living
  4. Bentley further digitizes operations with online configurator for Bentayga
  5. How Western brands can find the app in China that reaches their perfect audience
  6. Reimagining hotels with service culture and inobtrusive technology in new world order
  7. Luxury travel will return later this year: study
  8. Josie Maran cosmetics trademark case tests strategy of controlling branded product sales on Amazon
  9. Navigating the dystopian future of luxury fashion
  10. Asian affluent consumers’ mindset post-pandemic
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Multichannel

Alpina generates attention for ice conservation with long-term adventure sponsorship

August 5, 2014

Image from the IceLegacy Image from the IceLegacy

 

By Staff reports

Swiss watchmaker Alpina is raising awareness for glacier conservation by sponsoring the three-week journey of two adventurers in Norway, the first part of a decade-long expedition.

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  1. Louis Vuitton’s Virgil Abloh takes animated, virtual voyage with Message in a Bottle spring-summer 2021 collection
  2. Day's wrap: Ettinger, Versace, Moncler, Gucci and the Asian affluent mindset
  3. Dior promotes summer skincare in pastoral pitch for country living
  4. Bentley further digitizes operations with online configurator for Bentayga
  5. How Western brands can find the app in China that reaches their perfect audience
  6. Reimagining hotels with service culture and inobtrusive technology in new world order
  7. Luxury travel will return later this year: study
  8. Josie Maran cosmetics trademark case tests strategy of controlling branded product sales on Amazon
  9. Navigating the dystopian future of luxury fashion
  10. Asian affluent consumers’ mindset post-pandemic
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