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Media/publishing

Apparel, accessories excelling at native ads with 82pc growth year-over-year

May 19, 2016

Image courtesy of Bloomingdale's Image courtesy of Bloomingdale's

 

By Jen King

As consumers tire of banner and pop-up advertisements, native advertising content has provided brands and publishers with less intrusive options to communicate their messages.

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  1. Dior confirms Jonathan Anderson as sole creative director
  2. ‘Video games are a powerful cultural force’: report
  3. With new Falabella campaign, Stella McCartney speaks to next generation
  4. Hermès renovates Four Seasons Macau store
  5. New marketing chief takes reins at Equinox
  6. Patek Philippe inaugurates San Francisco boutique
  7. Luxury Unfiltered: Emotions, not transactions, will guide the luxury experience revolution
  8. The power of affiliate marketing for luxury brand growth in America
  9. Printemps unveils VIP shopping suite at Haussmann flagship
  10. Vestiaire Collective launches ‘Vintage Days’
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