New York department store Bergdorf Goodman is asking consumers to show off their culinary skills to promote its branded cookbook.
- No categories
Ralph Lauren aimed to usher in spring with multiple advertisements and a branded magalog accompaniment included in the April issue of Condé Nast-owned Vanity Fair.
The Economist, one of the world’s preeminent business publications, has always stood out from the crowd. It is printed in a magazine format and yet styles itself a newspaper. There are no bylines. There are plenty of opinions – all firm. And it yields no ground on subscription fees, both to new subscribers and old. One more thing: it claims not to be advertising dependent, even while that revenue stream is important to the organization.
Conde Nast-owned Vogue magazine is guiding readers to unique experiences in a host of fashionable cities through its City Directory travel guides, sponsored by Estée Lauder.
Condé Nast Entertainment has partnered with Rapt Media to enhance its digital video programming and its advertising offerings.
Patek Philippe and Bulgari were among the “power players” seen in the advertisement section of Condé Nast-owned Architectural Digest’s March issue.
Fashion houses such as Chanel, Gucci and Prada had readers seeing double in the March edition of Condé Nast’s Vogue with repetitive advertisement placing.
Women’s Wear Daily is changing the way it provides news to readers with a weekly print edition, ending its daily physical distributions.
Tiffany & Co., Ralph Lauren and Chanel are among the advertisers lending support to online retailer Net-A-Porter’s spring issue of its branded magazine, Porter.
British Vogue is drumming up interest in its upcoming festival with the announcement of fashionable speakers who found themselves in the headlines many times this past year.