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Mobile

Are affluent consumers more apt to spend on mobile apps or sites?

August 17, 2012

 

By Tricia Carr

Luxury marketers that want to push mobile commerce should develop payment abilities on applications or optimized sites depending on the way that they want to interact with users during the transaction.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
  2. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  3. Aman welcomes warmer weather with ecotourism boost
  4. CFDA bans fur from New York Fashion Week
  5. Dior goes for gold with flashy J'adore campaign
  6. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  7. Estée Lauder Cos., Jo Malone launch AI scent advisor
  8. Versace announces exit of Dario Vitale as creative director
  9. Corporate water management strategies in APAC falling short, Kering-NUS report finds
  10. Dior’s ‘Lady Art’ project turns 10
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