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Mobile

Are affluent consumers more apt to spend on mobile apps or sites?

August 17, 2012

 

By Tricia Carr

Luxury marketers that want to push mobile commerce should develop payment abilities on applications or optimized sites depending on the way that they want to interact with users during the transaction.

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  1. Piaget scales Place Vendôme flagship
  2. Diane von Furstenberg named Icon in The Time 100
  3. Louis Vuitton looks to Columbia University, Parsons for digital clienteling tactics
  4. Luxury requires a balancing act between authenticity and relevancy: Baume & Mercier exec
  5. Audemars Piguet brings AP House concept to Miami Beach
  6. Kering, Shanghai Fashion Week announce inaugural CRAFT cohort
  7. SMS text messaging, world's most successful communications channel, turns 25
  8. Gucci pays homage to Tom Ford era with museum space
  9. Stone Island pays homage to Naples with ‘A Sopres’ docu-film
  10. Announcing Luxury Daily’s Mobile Insights Summit 2016 New York June 23
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