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Luxury Memo special reports

Artificial intelligence’s role in luxury: Luxury Memo special report

November 30, 2017

Pepper stands at 4-feet tall, can tell stories and help guests with a slew of inquiries. Image credit: Mandarin Oriental

 

By Brielle Jaekel

Artificial intelligence is becoming a driving force within luxury retail and marketing, with many experts predicting that all aspects of affluent consumers’ lives will be run by AI in the future. But customer apprehension is something that brands must consider.

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  1. Delvaux follows city rhythm in ‘A Brilliant Idea’
  2. Vacheron Constantin unveils four Louvre-inspired Métiers d'Art timepieces
  3. Luxury brands launch crossover ambitions at Milan Design Week
  4. Luxury Unfiltered: Why standard operating procedures are luxury’s billion-dollar mistake
  5. Mercedes-Maybach takes to driver’s seat for ‘The Devil Wears Prada 2’
  6. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  7. Luxury brands are now limited in naming capacity
  8. Dolce & Gabbana reworks Ray-Ban Aviator
  9. Luxury Unfiltered: Stefano Ricci’s 'Explorer Project' is a bold departure from brand norms
  10. Gucci studies connection in spring/summer 2025 campaign
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