Research
May 14, 2012
By Tricia Carr
Audi beat out rivals BMW and Mercedes-Benz by creating print and television advertising campaigns that most resonated with affluent consumers by highlighting brand innovation and efficiency, according to a study by Phoenix Marketing International.
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","iv":"968c870c87163c5d12dcb6f8d462ff8d","s":"5944a0d8ca4c70bc"}
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