Luxury Daily
World’s leading luxury business publication
June 4, 2020
  1. Why luxury brands should explore virtual work events to boost morale
  2. Luxury brands suggest classic gifts for Dad in complicated times
  3. Day's wrap: Moda Operandi, Lotus, Norton & Sons, Qudian, Secoo, ANA, President Trump, Gucci and Kering
  4. Why US retailers should follow China’s lead after COVID-19
  5. Gucci and parent Kering take bold stand against racism, police violence in US
  6. Luxury brands condemn racism even as looters damage Chanel, Bloomingdale’s and Nordstrom stores in US
  7. Rebranded Natural Diamond Council clear about new mission: Only the real thing
  8. The end of efficiency
  9. Moda Operandi, in open letter, offers no excuse for fashion's lack of action against racism
  10. China’s Qudian to pay $100M for 28.9pc stake in luxury ecommerce platform Secoo
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Luxury Memo special reports

Augmented reality in luxury – Luxury Memo special report

August 8, 2019

Sephora works with ModiFace for augmented reality pushes for personalization. Image credit: Sephora

 

By Brielle Jaekel

Only a decade ago, widespread use of augmented and virtual reality seemed clunky or out of reach. But brands and developers have focused on innovative activations of this technology and have allowed it to flourish, especially in luxury.

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  1. Why luxury brands should explore virtual work events to boost morale
  2. Luxury brands suggest classic gifts for Dad in complicated times
  3. Day's wrap: Moda Operandi, Lotus, Norton & Sons, Qudian, Secoo, ANA, President Trump, Gucci and Kering
  4. Why US retailers should follow China’s lead after COVID-19
  5. Gucci and parent Kering take bold stand against racism, police violence in US
  6. Luxury brands condemn racism even as looters damage Chanel, Bloomingdale’s and Nordstrom stores in US
  7. Rebranded Natural Diamond Council clear about new mission: Only the real thing
  8. The end of efficiency
  9. Moda Operandi, in open letter, offers no excuse for fashion's lack of action against racism
  10. China’s Qudian to pay $100M for 28.9pc stake in luxury ecommerce platform Secoo
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