Jen King

jen@napean.com

Vertu fetes new $6K smartphone with imaginative ad campaign

October 15, 2013

Top 10 luxury branding efforts of Q3

October 14, 2013

Tag Heuer promotes limited-edition watch via social gaming app

October 14, 2013

Luxury marketers enhance editorial content in October WSJ. magazine

October 14, 2013

Amazon’s beauty store poses next ecommerce hurdle for luxury brands

October 11, 2013

Dior, Armani stay top of mind with multiple ads in October W magazine

October 11, 2013

Fendi’s dual promotion for fragrance reaches wider audience

October 11, 2013

Top 10 luxury brand digital campaigns of Q3

October 10, 2013

Mobile ad revenue climbs 15pc during first-half 2013: IAB

October 10, 2013

Chanel, Chopard aim for affluent readers of Financial Times supplement

October 10, 2013

Graff reinterprets $500M Hair & Jewel composition to target aspirational consumers

October 9, 2013

Hermès touts craftsmanship with first flying tourbillon timepiece

October 9, 2013

Ferragamo mobile ad leverages social film to rejuvenate brand image

October 9, 2013

Kering launches K magazine to showcase high-culture lifestyle

October 8, 2013

Top 10 luxury brand social videos of Q3

October 8, 2013

Chanel promotes fine-jewelry collection with multi-layered Facebook campaign

October 8, 2013

Holland & Holland touts authenticity, craftsmanship via US ecommerce site

October 7, 2013

Ralph Lauren, Hermès lead Departures’ increase in luxury advertisements

October 7, 2013

Burberry targets affluent male consumers with innovative suit design

October 4, 2013

Hermès’ how-to app teaches knot-tying, engages young consumers

October 4, 2013

Louis Vuitton faces creative transition after Marc Jacobs’ departure

October 3, 2013