Fragrance and personal care
July 31, 2019
Consumers are looking for authenticity and inclusivity in their beauty marketing. Image credit: Givenchy Beauty
By Sarah Jones
As the beauty purchase path becomes more complex and fragmented, owned media is an often overlooked opportunity for brands to build communities and establish loyalty from their existing client base.
{"ct":"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","iv":"989eb14a4aa4ba671fccaf0357cb1105","s":"e904bfe5c013eaa5"}
Share your thoughts. Click here