Mail
November 8, 2013
By Jen King
New York-based department store Bergdorf Goodman targeted affluent female consumers with a direct mail catalog intended to pique interest in the retailer’s curated gift selections in time for the holiday shopping season.
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","iv":"d57b70f60ded65655fbb86009e2f3379","s":"b527bb0a116a6fd1"}
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