NEW YORK – The North America chief of French jeweler Cartier at the L2 Forum 2013 said that while the brand is investing heavily in digital media, the house proceeds with caution when applying a new social media tactic, keeping in mind the brand image and long legacy.
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","iv":"522d0218019db35e85bce9d76820061d","s":"c956a54e9dc518fe"}