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Retail

Customer experience should be at center of brand innovation strategies: report

May 1, 2017

Brands and retailers need to focus on fostering a culture of innovation and not stagnation

 

By Danny Parisi

While there are many ways that brands can drive innovation, the common theme among them all is that they are focused on improving customer experience.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
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  5. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
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