Multichannel
February 20, 2013
By Erin Shea
British apparel and accessories label Burberry is adding personalization along with mobile and digital touch points to push its autumn/winter 2013 collection.
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","iv":"97a34d07786491fa1d3cf1fa845fcd71","s":"f418d69a699f4812"}
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