Retail
November 14, 2019
Partnering with Tencent allows Britain's Burberry to tap into the quickly growing social-retailing phenomenon in China. Image courtesy of Burberry
By Staff reports
British fashion giant Burberry and Chinese platform Tencent have partnered to develop social retail in China to support the store shopping experience.
{"ct":"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","iv":"c8497805c284e51c84a2e0a8b3a5be46","s":"497a09d72a4261ed"}
Share your thoughts. Click here