While product placement can seamlessly show the lifestyle behind a luxury item, television commercials can be disruptive and stop consumers in their tracks. Therefore, it is important that luxury marketers use whichever method suits their goals.
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","iv":"09fa3de28a6ddbac16c48ff6de849d41","s":"656fddaa5bc08efc"}