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Jan. 17, 2026
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Jewelry

Cartier tells product narrative through brand ambassador perspective

August 13, 2024

Ahead of this week’s “Emily in Paris” season four premiere, the brand is tapping its lead actress for a marketing series that links its goods to the City of Light. Image credit: Cartier Ahead of this week’s “Emily in Paris” season four premiere, the brand is tapping its lead actress for an ad linking its goods to the City of Light. Image credit: Cartier

 

By Emily Iris Degn

French jewelry maison Cartier is contextualizing its creations in a Parisian setting.

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  1. Actress Demi Moore joins Kérastase as global brand ambassador
  2. Top luxury campaigns of 2025: Rolex, ‘Reach for the Crown’
  3. Off the Cuff: A Q&A with Virtuoso's Jennifer Campbell
  4. Ralph Lauren seats new board member
  5. Bugatti, Lego Group release two new models
  6. Estée Lauder adds actress Daisy Edgar-Jones to ambassador network
  7. Rolex Testimonees grace brand-first docuseries
  8. Fendi launches Lunar New Year pop-up in Shanghai
  9. Patrón takes over as official tequila sponsor of Grammy Awards
  10. ‘Electricity at Its Finest’ turns spotlight on luxury EVs from Lexus
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