Marketing

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Has the definition of luxury changed since the pandemic?

June 10, 2020

US advertiser lobby ANA commits to racial equality in advertising and marketing

June 9, 2020

What types of marketing should brands resume as lockdowns ease?

June 8, 2020

3 steps brands can take to boost bottom line by creating behavior change

June 5, 2020

Remote storytelling: Real-time persuasion in a virtual setting

June 5, 2020

Luxury brands suggest classic gifts for Dad in complicated times

June 4, 2020

How should brands participate in social movements?

June 3, 2020

Luxury brands join racial solidarity movements on Instagram

June 3, 2020

How public shaming changed status signaling

June 3, 2020

How tribe marketing engages consumers as online becomes more important to brands

June 2, 2020

McKinsey to business: Reconstruct for future, not solve for past

June 1, 2020

Marketing psychology: 5 principles of human behavior

June 1, 2020

Italy’s Loro Piana gets giddy on its feet with new Rare Walk Instagram campaign

May 29, 2020

How are Chinese travel influencers handling COVID-19?

May 29, 2020

Why normality should never be an aspiration

May 28, 2020

UK’s Jaguar sponsors Sky Documentaries with film shorts on car design, development

May 27, 2020

10 steps for brands to journey from privileged access to advanced personalization

May 27, 2020

Japan’s Lexus, in leg-up to dealers, turns to Widewail for online consumer review monitoring

May 26, 2020

Hermès film on missing Mosaïque au 24 bag ignites spark of new romance

May 22, 2020

Women in Luxury 2020 New York conference moved to Wednesday, July 8

May 22, 2020

Luxury Item podcast interview: Luxury Daily editor Mickey Alam Khan on luxury after COVID-19

May 21, 2020