Internet
November 23, 2011
By Kayla Hutzler
British label Mulberry is taking gift guides to the next level by giving one customer a chance to win the contents of her wish list, a tactic likely to increase short-term transactions and long-term customer loyalty.
{"ct":"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","iv":"44102333273eab13e6be4da947bc22ec","s":"086375bc9c0046ad"}
Share your thoughts. Click here