Multichannel
May 23, 2012
By Rachel Lamb
French jeweler Chopard is using its partnership with the 65th Cannes International Film Festival to push new products, celebrate its legacy and connect with consumers through cultural icons.
{"ct":"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","iv":"26058369a8b08f964db869350883a242","s":"179b27cc2481a16b"}
Share your thoughts. Click here