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Dec. 22, 2025
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Jewelry

Chopard makes sustainable advances as first luxury maison to launch recycled steel watches

April 4, 2023

Chopard is making big gains towards achieving net-zero steel emissions. Image credit: Chopard Chopard is taking major steps towards achieving net-zero emissions with the companywide integration of recycled steel material, dubbed Lucent Steel™. Image credit: Chopard

 

By Luxury Daily News Service

Swiss jeweler Chopard is setting a new industry standard, having just announced the companywide adoption of Lucent Steel™.

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  1. Louis Vuitton introduces Visionary Journeys Seoul
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  5. Exclusive Resorts purchases Inspirato for $59M
  6. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  7. Dolce & Gabbana debuts Devotion fragrance film
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