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News briefs

Day’s wrap: Ferragamo, digital yuan, branded hashtags, Rolls-Royce Ghost and Future of Luxury eConference

September 1, 2020

The new Rolls-Royce Ghost. Image courtesy of Rolls-Royce Motor Cars The new Rolls-Royce Ghost. Image courtesy of Rolls-Royce Motor Cars

 

By Luxury Daily News Service

Luxury Daily's live news:

Ferragamo enlists great and good to narrate podcast episodes from founder’s autobiography
Italian fashion and leather goods maker Salvatore Ferragamo is joining the parade of luxury brands dabbling in podcasts with its own series honoring its eponymous founder and his legend

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How will the digital yuan impact luxury consumption?
Both TechNode and Caijing reported that several employees at China’s largest banks are testing the country’s much-anticipated digital currency “on a large scale.”

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75pc of consumers unlikely to share branded hashtag: study
User-generated content is a low-effort tool for marketers to maintain their social media and blog strategy during the COVID-19 pandemic, given that resources for in-person content creation may be limited. But getting followers to participate in this effort is challenging.

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Rolls-Royce outlines how tech, self-drive have shaped Ghost model
Since the introduction of Ghost to its lineup, British automaker Rolls-Royce Motor Cars has noticed how its customers have reacted to the technology within the vehicle.

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Book your seat early: Future of Luxury eConference Sept. 23-24
Register now for Luxury Daily's Future of Luxury eConference Sept. 23-24 as brands and retailers face unprecedented changes in customer behavior. Check out our list of 40-plus speakers from the leading luxury brands and retailers worldwide and nearly 40 sessions in the agenda article. First 100 registrants receive Luxury Daily's Future of Luxury special report! Register now – limited seats online.

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For one’s own pleasure: Luxury's return to discretion
What stealth wealth looks like today and into the future.

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LATEST HEADLINES
MOST POPULAR
  1. Chanel pushes watches, fine jewelry to new heights for holiday
  2. Made-to-measure garments color Dolce & Gabbana campaign
  3. Luxury Unfiltered: Four key strategies to transform conventional events into exceptional experiences
  4. Hermès opens three new global boutique locations
  5. The Macallan Estate to host 'Cirque du Soleil Sprit' showcase
  6. Burberry transforms customer experiences through digital innovation
  7. Balmain takes minimalist approach in conceptual campaign
  8. American Express, Watches of Switzerland offer exclusives to top cardholders
  9. Branded residences offer luxury lifestyle in top locales: Four Seasons
  10. EssilorLuxottica, Jimmy Choo reach 10-year licensing agreement
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