Food and beverage
June 13, 2017
Johnnie Walker Blue Label is part of Diageo Reserve
By Staff reports
Spirits distributor Diageo is looking to forge a more emotional connection with consumers over its upscale Reserve portfolio through the creation of a new position.
{"ct":"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","iv":"87f2d8aca716c55aed007aa7bf17c7ce","s":"d00dd6c460de881d"}
Share your thoughts. Click here