Mobile
March 5, 2012
By Rachel Lamb
Department store chain Neiman Marcus may have missed the mark when incorporating banner ads into its mobile marketing strategy by not linking content to an optimized site.
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","iv":"e1f3d1453cd68538bf01e52271c91402","s":"9c50b73b30d7249a"}
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