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January 27, 2012
By Rachel Lamb
Luxury brands sporadically use black-and-white print advertisements and the contrast when flipping through the latest issue of a magazine can stop a reader in her tracks. But there actually may be a strategy behind black-and-white ads.
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","iv":"b2c19a92c4216533975f0c44dcbe7c43","s":"82f677fb22c246bd"}
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