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January 27, 2012
By Rachel Lamb
Luxury brands sporadically use black-and-white print advertisements and the contrast when flipping through the latest issue of a magazine can stop a reader in her tracks. But there actually may be a strategy behind black-and-white ads.
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","iv":"578fad86268d7785848b49e93576b681","s":"c0d87c736435ce89"}
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