Mobile
November 18, 2010
By Peter Finocchiaro
Luxury advertisers are reticent to jump into a mobile advertising market now worth billions of dollars. What gives?
{"ct":"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","iv":"8acb9c51b57b7fafb224b64e30701e04","s":"39e2b4425528640f"}
Share your thoughts. Click here