Marketing
September 14, 2020
For most consumers, customer service is an important consideration when shopping, second only to price. Image credit: Kustomer
By Sarah Ramirez
As COVID-19 has accelerated companies’ digital transformations, customer experience and service must remain at the forefront of brands’ strategies.
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","iv":"90f0b31ed2ad9e569281ed7255ad063f","s":"922ee856131d3424"}
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