Fragrance and personal care
November 17, 2017
Estée Lauder worked with Google to create the new nightly skincare app. Image credit: Google
By Danny Parisi
With voice assistants on the rise, beauty marketer Estée Lauder is embracing this new trend by collaborating with Google on personalized voice-activated tool for Google Home.
{"ct":"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","iv":"b82be99885d0e1a94d406d5b48c3cdd8","s":"8e4abdf922381858"}
Share your thoughts. Click here