Luxury Daily
The authority in luxury news.
Feb. 28, 2026
  1. Wolford seats new CEO, chairman
  2. Waldorf Astoria Goa to open in 2030
  3. Lamborghini onboards next chief people, culture officer
  4. Annual revenues rise 15pc at The RealReal
  5. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  6. Christian Louboutin delivers striking summer 2026 campaign
  7. Building brands with charisma
  8. Jumeirah scripts hospitality story in ‘Our Flame’
  9. Latest hospitality environmental efforts target toiletries
  10. Bloomingdale's gamifies in-store shopping through Snapchat filters
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Luxury Memo special reports

Evolution of print media – Luxury Memo special report

September 14, 2017

Print media has evolved from page to screens. Image credit: Net-A-Porter's Porter magazine, photo by @PhoebeSoup

 

By Jen King

Print media has sustained itself as the go-to marketing method to appeal to affluent consumers by leveraging high-quality advertisements and playing to the senses. But a digital takeover of media consumption, entertainment and shopping has forced publishers of print titles to reevaluate their long-established strategies.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Wolford seats new CEO, chairman
  2. Waldorf Astoria Goa to open in 2030
  3. Lamborghini onboards next chief people, culture officer
  4. Annual revenues rise 15pc at The RealReal
  5. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  6. Christian Louboutin delivers striking summer 2026 campaign
  7. Building brands with charisma
  8. Jumeirah scripts hospitality story in ‘Our Flame’
  9. Latest hospitality environmental efforts target toiletries
  10. Bloomingdale's gamifies in-store shopping through Snapchat filters
VIDEOS
More Videos

MORE IN Luxury Memo special reports
Chinese ecommerce – Luxury memo special report
Addenda to Luxury Daily, Altiant luxury consumer research report with COVID-19 effect
Luxury Outlook 2020 – Luxury Memo special report
Digital in real estate – Luxury Memo special report
Alternative materials – Luxury Memo special report
Cities of luxury: Shanghai – Luxury Memo special report



RECENT ARTICLES
Annual revenues rise 15pc at The RealReal
Wolford seats new CEO, chairman
Waldorf Astoria Goa to open in 2030

Jumeirah scripts hospitality story in ‘Our Flame’
Christian Louboutin delivers striking summer 2026 campaign
Rolex Awards welcomes 50th laureate class