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Multichannel

Luxury department stores use fashion bloggers to attract consumers

February 23, 2015

Bergdorf Goodman in New York Bergdorf Goodman in New York

 

By Kay Sorin

Department store chains are increasingly partnering with fashion bloggers to promote new initiatives and publicize their stores.

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1 thought on “Luxury department stores use fashion bloggers to attract consumers”

  1. Brandon Moore says:
    May 27, 2015 at 5:29 am

    Fashion blogger is really a wise choice to attract consumers

 
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  1. Louis Vuitton is top-ranking luxury brand for brand value
  2. Personalizing digital engagement could save luxury fashion
  3. The art of reopening: How hotels should get it right
  4. New “Made in China” tag is winning the hearts of local millennials
  5. Altering famous logos for social distancing: What does it do to your trademark rights?
  6. Kering, Cartier, Ferrari and Suzy Menkes
  7. Cartier turns to China, South Korea for upgraded Pasha de Cartier watch launch
  8. France’s Hermès, with "The Girl with the Black Bag," debuts third in film noir series
  9. Affluents in China, US, UK and France shift to sustainability in intention to purchase: study
  10. Kering publishes first biodiversity strategy as part of ambitious sustainability push
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