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Multichannel

Luxury department stores use fashion bloggers to attract consumers

February 23, 2015

Bergdorf Goodman in New York Bergdorf Goodman in New York

 

By Kay Sorin

Department store chains are increasingly partnering with fashion bloggers to promote new initiatives and publicize their stores.

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1 thought on “Luxury department stores use fashion bloggers to attract consumers”

  1. Brandon Moore says:
    May 27, 2015 at 5:29 am

    Fashion blogger is really a wise choice to attract consumers

 
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  1. Research online, purchase offline trend is defining luxury sales: report
  2. Day's wrap: Tiffany, Rent the Runway, Wheels Up, World Water Day, Bremont and Artemest
  3. High-end watchmakers leaving untapped omnichannel opportunities
  4. Rosewood sets the scene for Hong Kong opening
  5. Bremont named official luxury watch partner to British Armed Forces
  6. Omnichannel retail gives fraudsters more opportunities
  7. Trussardi explores strength, creativity in artistic fragrance campaign
  8. Asian millionaires looking to spend on travel, hard luxury goods
  9. WatchTime goes West with consumer-centric show
  10. Net-A-Porter’s shoppable Porter magazine sees 90K product scans in inaugural year
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