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June 25, 2014
Include the consumer in the ecosystem to develop strategies
By Jen King
NEW YORK – Many brands lack a clear strategy that targets a defined demographic, said a principal analyst June 24 at Forrester’s Forum for Customer Experience Professionals East: “Why Good Is Not Good Enough.”
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f119DIKdJbcr5xUzekBNRM9KzxvJfLXYx0wbgSk\/MsSgLOQ4n7shcsjI96YciPo4+ZJ9FJurTHyjhxGuomrtE04cV85EezgDecLCmzqd6GHdHQgxAxHD8v90Y9pKBqZrxn14ht\/1BZVbUsEPO49NZeFs4jJVaZF6UFHmUkioM7t90fuJegsfuIVAkM82oFjP8XJ4bd1BzmRU8iJfPxK3QCvIXZsr71hjm+ARkxGQrh995vfJIw+UQOmV+JfcQ1lORNO1pyIEwUR","iv":"258ac5ead7d1824518b7e33adb01d45d","s":"57640e5ce09c7eae"}
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