Multichannel
July 21, 2015
Promotional image for Fortnum & Mason's picnic hampers
By Jen King
British retailer Fortnum & Mason is taking a look inside consumers’ picnic baskets through a social effort promoting its hamper selection.
{"ct":"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","iv":"52d451fd915555a747e75fcfe1dff02e","s":"a90a202771d5bc7a"}
Share your thoughts. Click here