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March 1, 2026
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Real estate

Full-service personalization stands out against real estate’s discount mindset

February 17, 2022

Listing agents trying to fight commodification should lead with the services that make them stand out. Image credit: Douglas Elliman

 

By Nora Howe

As agents prepare for a post-pandemic real estate industry, they are discovering that commoditization is determining and, ultimately, diminishing their value.

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  1. Bon Appétit delivers inaugural Art & Design issue
  2. Hugo Boss' preliminary earnings show 27pc sales jump y-o-y for 2022
  3. Porsche brings Macan model to 'Overwatch' universe
  4. Estée Lauder Cos. creates AI Innovation Lab with Microsoft
  5. Baccarat lights up Lincoln Center during 77th annual Tony Awards
  6. Saks announces plans to scale ‘Fifth Avenue Club’
  7. SCAD lands $10M jewelry program endowment
  8. Saks drives store traffic with geo-targeted mobile ad
  9. Major brands share outlook for 2020 - join us at Luxury FirstLook Jan. 15
  10. Dior Beauty introduces ‘Gris’ collective to complement gender-defying fragrance
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