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Feb. 8, 2026
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Real estate

Full-service personalization stands out against real estate’s discount mindset

February 17, 2022

Listing agents trying to fight commodification should lead with the services that make them stand out. Image credit: Douglas Elliman

 

By Nora Howe

As agents prepare for a post-pandemic real estate industry, they are discovering that commoditization is determining and, ultimately, diminishing their value.

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  1. Ralph Lauren, Burberry among Lyst Index’s top Q4 risers
  2. Qatar Airways, Art Basel kick off partnership in Doha
  3. Aston Martin loops Breitling in as global watch partner
  4. David Yurman selects finalists for inaugural $50K design grant
  5. The rising risk of ‘superfakes’ and strategies to protect luxury brands
  6. Secondhand watch market stabilizes in 2025: Chrono24
  7. Lamborghini deploys brand showroom in Egypt
  8. Versace hires Pieter Mulier as chief creative officer
  9. Ralph Lauren turns to TV to spotlight Olympic fashion
  10. Italy’s Pratesi seeks return to old splendor as linens purveyor to the affluent
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