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NEW YORK – Print media still holds a place in the luxury marketing mix, but its role is evolving as content marketing extends across more platforms, according to panelists at a Fordham Graduate Business School.

Mandarin Oriental, Hong Kong is attracting new guests by keeping its ties to the art world strong via a partnership with Art Basel.

Unnoticed in the ongoing conversation about the United States’ undocumented immigrants is that it could have a tremendous impact on the housing market, according to a survey by Zillow and Pulsenomics.

British automaker McLaren Automotive is hoping to overshadow its competitors at the Geneva Motor Show with models old and new.

As mobile increasingly becomes an established channel for purchasing, retailers with strong smartphone shopping experiences are experiencing nearly double the growth rate in share of transactions, according to a new report released by Criteo.

Luxury Daily's live news updates from Feb. 17 - Jean Paul Gaultier puts fragrance in perspective with 360-degree experience; Ritz-Carlton shows off service capabilities by recounting proposal; Aston Martin plans next step toward zero-emission vehicles; Christofle speaks to younger generation with impromptu entertaining.

Today in luxury marketing - Is Milan in the midst of a creative renaissance?; Next wave of store closings may hit luxury: Real estate pro; How newspaper supplements took on fashion magazines; Renting giant cruise ships is the new wave in private yachting.

Who knows the most about a local market’s opportunities, trends, needs and other nuances? The franchisees, agents, dealers and business owners who spend all of their time there? Or the people hundreds of miles away at their company’s national headquarters or its ad agency?

French couture house Jean Paul Gaultier is letting consumers see its brand from a new angle.

French silver maker Christofle is letting consumers take the dinner party to-go with the launch of a portable set of flatware.

The Ritz-Carlton is demonstrating its ability to surprise guests and make memories through an animated short.

British automaker Aston Martin has chosen a partner to bring its RapidE electric vehicle concept to production.

Italian fashion label Ferragamo is portraying the many roles a Signorina woman plays in her life through a dramatic campaign.

Department store chain Barneys New York is offering its consumers an elevated shopping experience by embracing in-store technologies at its newly opened Chelsea flagship.

French house Chloé is helping consumers around the world create their own love story through a series of romantic itineraries.

Toyota Corp.’s Lexus is building awareness for its sponsorship role at New York Fashion Week through a mobile advertisement on Harper’s Bazaar.

Mandarin Oriental hotel properties are offering travelers a fashionable and exclusive escape with the brand's Style My Suite package.

Private aviation company Sentient Jet is hoping to impress luxurians through a partnership with the Kentucky Derby.

British automaker Aston Martin is cementing its exclusivity and service credentials with a limited-run vehicle and accompanying experience.

Flash sales retailer Rue La La is attempting to capitalize on its 60 percent of traffic stemming from mobile devices by integrating Apple Pay into its application, offering time-strapped consumers additional payment options.

Luxury Daily's live news from Feb. 16 - Moët & Chandon pop-up looks to educate on Champagne savoir faire; Gucci uses Grammys as platform for ambassador announcement; Johnny Coca instills trust in Mulberry fans via introductory film; Tesla redefines entry level with children’s Model S ride-on toy.