Fine jewelry maker Solid 21 Inc. is suing LVMH Moet Hennessy Louis Vuitton, Rolex, Bulgari and several other upscale watch makers for copyright infringement.
Fairmont Hotels & Resorts conducted a search engine optimization initiative to obtain above-the-fold natural search rankings for some of the Web’s most competitive travel terms.
Neiman Marcus, Bloomingdale's and Saks Fifth Avenue are among the merchants offering free shipping to consumers on Dec. 17 as part of the third annual Free Shipping Day initiative.
Estee Lauder Cos. promoted its 2010 Breast Cancer Awareness Campaign by illuminating New York's Empire State Building and 40 other international landmarks in pink lights.
The Postal Regulatory Commission’s rejection of proposed Postal Service hikes will benefit businesses in the luxury sector that do a lot of shipping and direct mail marketing.
NEW YORK – Marketers need to be more assertive in pursuing intriguing but more expensive creative ideas, according to a former luxury retail executive.
Luxury travel auction site Off & Away has enhanced its platform to reduce auction lengths and give consumers a wider range of options when spending bid credits.
NEW YORK – Luxury retailer Gilt Groupe is targeting consumers via rich media and personalized email campaigns, according to an executive who spoke at Advertising Week’s "The Collaborative Alliance" session.
Volkswagen Group-owned Bentley Motors Ltd. is targeting ultra-affluent mobile users with the launch of an iPad-optimized version of its Pure Bentley branded journal.
The lack of an industry-standard interactive, rich-media ad unit has dissuaded luxury marketers from making more significant investments in online advertising.
GRAPEVINE, TX - Senior executives from Godiva and Kenneth Cole explained why mobile is critical to their marketing and retail plans during a panel at the Shop.org conference.
