With the recent acquisition of luxury footwear company Kurt Geiger by Jones Group following the sale of Jimmy Choo to Labelux last month, the two massive conglomerates are being presented with new opportunities that rival fashion empires LVMH and PPR.
Luxury brands such as Oscar de la Renta and Bergdorf Goodman are using photo application Instagram to further the feeling of community among consumers by linking photos on branded Twitter accounts.
Automakers such as BMW, Audi and Lexus have three of the four top Facebook IQs based on innovative tabs, personalization and engagement, according to a study from L2 Think Tank.
Famed auction house Christie’s has developed an iPhone application to aide wealthy participants in navigating through the 54th annual Venice Biennale Art Exhibit.
Jeweler Tiffany & Co. is using social media to share its recently-launched site about love with the intention of luring in-love couples to store locations or to the brand's Web site to buy an engagement ring.
Automakers such as Lamborghini, Ferrari, Rolls-Royce and Maserati are sure to gain awareness with a new celebrity-endorsed Twitter campaign by Indulgence Auto Rental.
French fashion house Chanel is being sued by a woman who got a ring stuck on her finger, but it is highly unlikely that the brand should suffer reputational damage, per a lawyer.
Whether the phone is more secure than your cowhide wallet is not the point. Consumers are irrational folk and will adopt a technology on criteria that are not purely technological and not logical.
BMW Group Financial Services is now offering financial services information on the BMW Facebook fan page, becoming the first OEM captive finance organization to offer financial services via social media.
Hearst luxury lifestyle magazine Town&Country's summer issue reveals the current trends in the ever-evolving luxury industry from the eyes of brands such as Rolex, Cartier, De Beers, Chanel and Harry Winston.
Small Luxury Hotels of the World is steadily building its presence in the mobile market by incorporating a mobile application into its marketing strategy.
Today in luxury marketing - Audi unveils 500hp A1 Clubsport Quaatro show car at Wörthersee; Gucci sets joint venture with supplier; Neiman Marcus keys on technology as Web sales rise.
There I was, staring at my computer screen. Confused. Then it occurred to me, I was trying to find an iPad application – on my computer. My mobile life had collided with my computer life.
