Marketing
May 21, 2019
Armarium is one of the companies that C Ventures has invested in. Image credit: Armarium
By Sarah Jones
MADRID – Luxury brands have an opportunity to engage their future alpha gen consumers through virtual worlds, since this youngest age group is living a life centered on gaming.
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","iv":"f70e6f625074c5369a13e74540ca300f","s":"ea345ac55faa4393"}
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