Luxury Daily
The authority in luxury news.
Sep. 17, 2024
  1. Fenwick tends to taste with new fall campaign
  2. Vhernier onboards acting CEO
  3. Actress Margot Robbie becomes face of Chanel No. 5
  4. Mytheresa reports positive FY24 results, reaches double-digit growth in H2
  5. Tod’s Factory, womenswear designer Rahul Mishra launch capsule
  6. Boucheron makes US debut on Madison Avenue
  7. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  8. Luxury Unfiltered: The real reason luxury brands fail
  9. Dolce & Gabbana, Smeg present 'Blu Mediterraneo'
  10. Audemars Piguet locks eyes with global music community, expands concert series
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Fragrance and personal care

‘Gen Z is accessing luxury through fragrance’: report

February 15, 2024

While legacy makeup brands fight to keep market share, the appeal of prestige scents remains steady with younger consumers, according to new data. Image credit: Kyra Kyra's State of Beauty 2023 Report suggests that the appeal of luxury scents remains higher among younger consumers than that of high-end cosmetics. Image credit: Kyra Media

 

By Amirah Keaton

Young consumers are continuing to use perfume as an entry point to prestige beauty.

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  1. Fenwick tends to taste with new fall campaign
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  4. Mytheresa reports positive FY24 results, reaches double-digit growth in H2
  5. Tod’s Factory, womenswear designer Rahul Mishra launch capsule
  6. Boucheron makes US debut on Madison Avenue
  7. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  8. Luxury Unfiltered: The real reason luxury brands fail
  9. Dolce & Gabbana, Smeg present 'Blu Mediterraneo'
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