Retail
May 24, 2017
Gen Z consumes more video than any other content
By Danny Parisi
Contrary to some speculation on young people getting burnt out on constant advertising, new research shows that Gen Z is happy to engage with branded content so long as it is entertaining and transparent.
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vo5rg5WTzAUkdvdiLD9QTpL518vuvOMeL4P1PVsizLVSIa3breU+QEcMxqqAdi57VZ+ppjeKfn+tinMo3r\/0a21ehQVxNQf5UsrwyJxKZQPD7Tb9Nk9ci4f+p5rHHGb4jo38VY3ZuM3ekwrer7As00ll2GQt\/eRL9S3ffbLunVZ7xhzZJ9lILS83srCNypeKwO6pyl2YQizpBsA2RV056NzXbd3dnhTBuiC92o5nIC2jPxQSNboxIIbvUa8ZxOKjnS1oKDaLZai6Tmn6cdJRq8p0xzolrzgdc8AAKG3QxN4aQlciAoxIXrebcY0rgGBIRcnwzAq99zXl3fUYy\/xvFh0A+i81SGqu\/TfhwSN\/g5arlrpl867KltAAhkTCpASw+zrbb4WehXCMnEVHiKwy\/EQeo03e5LVuATDBZsHEVe20dLGVzH9zqB1LC2bzCYS8mmxAFnQJMTr9QZqKrjauStlXcNSChVBra0fJIj7LcMgvHDyfa0idco3QnFPv5tehklZdCi6doYKwUTs8BCEiCEUi0Ow8KK4QorOHBJx3LRQyUgXE\/bAQBiZnZ4Hkg03KvvjRGWYuzGT1mrT5oyc9CE2NHPzpq8BPMndBDzLrxa8tXuXsF20J22ef1k8uWes7mBidKqlknj9\/MqSSiyOeXZtPEi8wWVujyM1Hj\/P6Ds4CfulEmxXfUHH4oka0G\/hUtedJOyfE7QnFGkhpQdOLdcYmdNjei+kHAsGKZNjO+LsiA8\/B6M2Fx6cUxrZ6qXjUhMB1it3DEBXtfjh0dwsCzr6lN\/zhdjbKDqaH2N\/ErVveUl8UbgHbsdolv6F\/0rNf3zsnTrsCeiemcoo3vZDZYfkCyGj8\/lZ6j7ddK3+HvBGr5PlNKK0uE5nv84ae6xNYdA6HqV5h\/hBVppGWyzOH3LPHsHutOdOyrgSOuBdJ2l5B2zpx4X5b3c5U\/BDxMYv\/c6ygTVHUS2QcwEebAHxmM1Lc4q9K\/ntU+tBnwEFw6F5p72jfxQoKEyL\/PwbWpWifg8niXmxW43cqIkMkq5fH0K+snE883llvKBdNDP9yBht+5OBIrTR8oRkcihKBZAXT1Nck1HYXj\/iywNhS5SdFZCqkO+XL1sM308QPjTwZ2lFRNKwHzc+7Kc7abwQw3xd1WQiMA7MdU4DOYmP8nZa4dHEJJvG83tyEYi\/N+KNmU2b9JJNUV9Pu0rxLcIAPLz6757n0CTEZw808rZUFY6vsM922VWtoPqZIauCLUrgjcjJXqk6vnlSgQNpsxf30k2oEISyOI6YjRqmDbRY7YMPVR5FE73R45hUOEmk9hU4c9iLDcHoXfdIWIOr76vFULzvUkHFe0xQNUjc1Fue0Xh2WDV61ua6L7q\/IVUV3a3tonb0MjD4Xo1rIPkDCwtTRPYPa6lxoD2y2cqse\/34Jz70mZTJvz8k8VzEEKAk1QxgyF4ocr5I\/imDUdIL3QFz7VtYGkiFCrnYoh\/b1f6lSW2TbtPgIXCR1Jjl35PC8Bz2oo5l9whYRasrLtNQswDMFKSDW\/XCRzXxElaZstcXp9ruWR7591jE+TQ+rhtaVzBLj1LBY10uSLMLmS6UP1faCGxMBVlXPS2CLFK30mViB8s5aX0tVHOMJxrINDSSpV4OmswUfMouDDbCjNoQk23xvqQLfl49kXFQ3KOXS\/1uKVIzqUfdJUUQTrDzmzFLZvxGAc\/+8cF+YFDkAzTt0\/wmIBL6hI65heYlr4D9d3bpOTQeBP2IuLp+AAjjw4bQ5hgBYhpYkzOi+vPjC9AAjFEa6297dQP6+65U5efKubtU9hlTJFg3ecomqRHAYo6ibHtvyeG\/t5fWJekedR1KT3ecgU1hXiBcadZRGUCyFoI7VT3+skiox8pjO6iNVEEs1V7F+yPbVGK\/FEtuO3OX34bGRXQ9egd69BEmsojKBuHsKP\/1UHf+TmaghCQS8q\/lZMHZejLHqPy09B8DAZFV7qCpuYmquJ3RoVzlURCMV8KzcVwmGsZ96EyLv7CAItoUZVCznGZLFgxNHBeREoZYH0OlCihoyZIQt\/mjKkkOtpHP2HxcJCfEQ9LypJugKc8oRQRZx1\/hAj4U5TCnlJADVvWM4QglD5sPmw+KUmZDK7e2IC45KNSz+1kHSdbDB668SCAVwjhGXpT1FIZIzh08Am6eCbOiW0Th0FKgBN2eEx\/jt\/3ya3treyyUrYsCnE9RtjEgsMgT6xB\/4oh2nqQv+uS44eoR\/jlN9UCnJ4oDXJWSxYd5OGKO0Re8CEvQKuvsvhPYFwZLXU4\/aJqnrSadzjHo5XFo7v5CF","iv":"595e5c623553f7b8c6587d51e8cca50c","s":"620500908b122557"}
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