Retail
May 24, 2017
Gen Z consumes more video than any other content
By Danny Parisi
Contrary to some speculation on young people getting burnt out on constant advertising, new research shows that Gen Z is happy to engage with branded content so long as it is entertaining and transparent.
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","iv":"b327cb397a6cef93019cc6aa5a3ac095","s":"b2fd6cab599f4af2"}
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