Marketing
June 10, 2020
The COVID-19 lockdown is changing how people view luxury. Image credit: NPD Group
By Dianna Dilworth
Spending time at home to avoid the risk of serious illness or death in the age of COVID-19 likely has shifted consumers' values and their time and monetary priorities.
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","iv":"1878f49515eb43d59a17a470832dcae1","s":"d1781015d0f57ee9"}
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