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Hermès taps techy microsite to push collection, lifestyle

October 12, 2012

 

By Rachel Lamb

French brand Hermès created a microsite called “Knot What You Think” to push its fall collection and legacy using bright and interactive colors, music and imagery to entertain consumers.

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  1. The new administration eased independent contractor rules. Can luxury brands cheer?
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  3. Chanel continues support for women directors with upcoming Tribeca Festival talk
  4. Orient Express lends locomotive to 'Mission: Impossible' crew
  5. Follow @LuxuryDaily for the latest in luxury news
  6. Richemont closes fiscal year with 4pc sales increase
  7. Armani Beauty rolls out retail location in Philippines
  8. Air France reinvents beachfront pop-up at Cannes Film Festival
  9. Mercedes-AMG unveils collaboration with art collective MSCHF
  10. Kate Middleton presents Queen Elizabeth II Award for British Design
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