Research
April 28, 2025
Perceptions of true wealth and success are changing among the elite. Image courtesy of Team One
By Zach James
The affluent class is shifting its perspective on personal success, according to the latest findings from Publicis Groupe’s Team One.
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","iv":"8b5c4ac5d394f1d027c40266b6555ab7","s":"a3dd0de4e8d077b0"}
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