Multichannel
June 30, 2014
East Coast Road Trip by Fairmont Hotels
By Joe McCarthy
Hotel brands are enlisting social influencers for road trips to build communities and showcase possible itineraries.
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","iv":"7c91d2309efde5bc9523a195b732104b","s":"6b6da9f1b82e462e"}
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